Praha is big. We conquer it area by area.
Seven months of systematic work on the keyword instalatér Praha - from 19th to 4th place across all of Praha and dominance around the company's head office. And we are continuing.
The difference before and after reaching the milestone
Area 1 - around the company's head office (Praha 9). We move outward from the centre of the client's head office: first dominance in the immediate surroundings, then we expand the radius.
Start of the local strategy
Dominance in the area
One systematic approach
We move outward from the centre of the client's head office. First dominance in the immediate surroundings, then we expand the radius.
Scan 1 · Around the head office (Praha 9)
Scan 2 · All of Praha (ongoing)
Seven months, five phases
Praha cannot be won in a single sweep. It requires patience, a sequence of actions and ongoing analysis.
Kick-off
Complete Local SEO for the phrase "instalatér Praha" - GBP maxed out, on-page website optimisation, work on citations. A scan of all of Praha reveals the raw state.
Adjusting the strategy
"Instalatér Praha" is one of the hardest local phrases in the Czech Republic. We narrow the radius - first dominance around the head office (Praha 9).
Dominance in Praha 9
Around the head office we are in 2nd place with a market share of 97,17 %. The client collects enquiries from all of Praha 9 and the surrounding area.
Conquering all of Praha
We keep expanding the radius. Across all of Praha we have moved from 19th to 4th place and we are continuing.
Area by area, this is local SEO
The area-by-area process is described in fully managed local SEO. What Prague looks like district by district is shown in marketing for Prague, for example local SEO in Prague 4. The measurement itself is explained by the top three on Google.
What our clients say
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